4 Interpretations of Terroir
We farm about 10 hectares (25 acres) of vineyards, in La Morra and Vicoforte
The old vines of Rocche dell’Annunziata and Torriglione, which surround the winery, are the original holdings of the Oberto family since generations. In 2007 we purchased 5 ha circa in the vineyard Berri and from 2012 to 2017 we had been renting 1 ha of old vines within Capalot cru in La Morra. Since 2018, thanks to our friend Massimo Martinelli, we have been able to cultivate 3 ha of Dolcetto and Nebbiolo in the vineyard Bricco Mollea in Vicoforte, at the feet of the Maritime Alps.
Berri: 5 hectares (12.5 acres) owned in the extreme west of the Barolo region, close to the Tanaro river.
Capalot: 1.2 hectares (3.0 acres – rented from 2012 until 2017) in the eastern part of La Morra.
Torriglione: around 1,5 hectare (3,7 acres) owned surrounding the winery.
Rocche dell’Annunziata: about 1.3 hectares (3.2 acres) owned, in front of the winery.
Bricco Mollea in Vicoforte: 3 ha of Dolcetto vines in the southern part of Langhe district. South exposure at 600 mt asl, facing the Maritime Alps.
We would like to sell our wines because they are good, not because they are organic
In 2012 we began the process of certifying our production as organic with CCPB srl in Bologna. Today all our grapes (apart from a small part from plots still under conversion and the borders) are organic. To be certified organic simply means that we adhere to European standards of viticulture and vinification that prevent – or provide – the possibility of using certain chemicals and/or winemaking practises. However, we offer our importers and distributors the choice of whether to label the wine as organic (with the logo) or not; this is because we wish to sell our wine because it is good, regardless of whether it is organic or not.
But when we say that we are organic, we want to be sure and guarantee we really are, complying with external and rigorous controls. This seems to us the right way to show we don’t want to do marketing, but just be transparent.
For detractors, it is likely that no matter what we do, it would be wrong: labelling our wine as organic, or not labelling it so. Indeed, the very fact that we have this section on or website could be construed as marketing.
For us, it is simply a way to be clear.